A 30-Day Immersive Campaign Across Switzerland, the Rhine, and the Aegean Has Officially Begun

ZURICH, SWITZERLAND, July 18, 2025 /24-7PressRelease/ — Heather Viking™ is currently traveling through Switzerland on her long-anticipated 30-day European Media Tour — a multi-country campaign capturing the very best of luxury travel across Switzerland, the Rhine River Valley, and the storied Aegean. Representing Club Cruise™ as a Presidential Circle affiliate of Travel Leaders Network and the Invova Collective, she has arrived in Europe as an elite industry delegate and trusted voice for high-net-worth North American travelers.

She was welcomed in Zurich with VIP treatment by Swiss International Air Lines and the Switzerland Tourism Board, receiving exclusive access to Business Class lounges, luxury rail, 5-star dining, and curated cultural events — including a headlining presence at the Montreux Film Festival and accommodations at the iconic Fairmont Le Montreux Palace.

“This isn’t just how I travel. It’s how I build trips for our clients,” Heather said. “From the first-class seat to the suite on Lake Geneva—it all has to be worthy of the traveler who expects more.”

A WORLD-CLASS ITINERARY, BUILT FOR TRAVEL INTELLIGENCE

Heather’s immersive first 10 days in Switzerland set a new benchmark in hosted luxury travel. With a First-Class Swiss Rail Pass in hand, she journeys from Zurich to Montreux, Laax, Davos, and St. Moritz—showcasing the elite alpine corridor preferred by financial titans and high-net-worth explorers alike. The iconic Bernina Express and private visits to Swiss châteaux, luxury villas, and lakeside resorts rounded out this extraordinary segment.

Hosted by the Switzerland Tourism Board, Heather joins senior hosts for private meetings and insider dining experiences to explore how curated, high-spend travel will shape future U.S. tourism demand. Her journey continues to Lucerne—where she reunited with friends and half-jokingly will keep a look out in the crowd for Viking’s Karine Hagen—daughter of founder Torstein Hagen and the brand’s creative compass. There were no plans (yet) for a meet-up, but Heather figured if she happens to cross paths with her industry idol on Lucerne’s Kapellbrücke, she’d graciously mention her Viking Ocean and Rhine sailings—and tactfully omit that AMA leg.  After all, even Viking’s fiercest rivals would love to book her next trip—though they’d have to compete with her loyalty and a closet full of Viking logo attire—before boarding for the Rhine River journey in Basel.

This entire stretch was designed to mirror the expectations of billionaires and elite travelers who demand flawless logistics, cultural access, and strategic planning from an advisor they trust. Club Cruise™—introduced to Swiss leaders during the 2024 TLN International Summit—is proving itself a key ally for Europe’s next wave of premium travel growth. As shared and discovered By TLN President Club honorees Jef and Amanda Huber during the 2024 International Summit in Switzerland, “these events are designed to create global connections that fuel tourism growth”—said Lindsay Pearlman, the newly appointed ‘chief’ and congratulated TLN President, who forged a trusted rapport with the Huber family of Club Cruise during the recent 2025 New Zealand International Summit.

Heather’s 30-day campaign spans back-to-back luxury segments:

Rhine River Discovery – Basel to Amsterdam

Hosted by Backroads + AmaWaterways, this cycling-enhanced river cruise follows the Rhine through medieval villages, vineyard towns, and the Upper Middle Rhine Gorge:

Gondolas in Rüdesheim

Cologne Cathedral

Windmills of Kinderdijk

Exclusive tastings and private castle visits

Heather’s also gearing up for some serious pedaling—joining the Backroads crew for a cycling adventure that trades stilettos for spin shoes. She’s proof you can be a luxury travel expert and still earn every scenic mile the hard way.

Viking Ocean Cruise – Istanbul to Athens: Ancient Mediterranean Treasures

After trading two wheels for sea breeze, Heather will swap her cycling gear for a cruise-ready wardrobe—boarding Viking’s sleek ocean ship for a journey that’s more silk robe than spin bike. Still curious, still documenting, still traveling deep—but with a little more room service this time.

Sailing aboard one of Viking’s renowned ocean ships, Heather will highlight an 8-day voyage rich with cultural depth:

Day 1–2: Istanbul
Hagia Sophia, Bosphorus views, Grand Bazaar

Day 3: Troy (Canakkale)
Mythology and ancient ruins

Day 4: Ephesus
Virgin Mary’s House, Temple of Artemis, and religious pilgrimage walks through Ephesus

Day 5: Rhodes
UNESCO World Heritage Old Town

Day 6: Heraklion
Palace of Knossos, Cretan food & wine

Day 7: Santorini
Cliffside villages, sunset photography

Day 8: Athens
Disembark with ancient insights

Heather will share exclusive footage, insider access, and expert commentary through blogs, video, and digital storytelling. Each segment will showcase not only the destination, but the technology and tools she uses to document and inspire:

Google Glass for POV footage

High-speed laptops for daily editing and publishing

Professional travel film equipment to capture cinematic visuals and B-roll

“This is more than a luxury trip—it’s a case study in how travel will be curated, shared, and sold for the next generation.”

INSIDE THE VISION: A SMARTER, DEEPER WAY TO TRAVEL

Heather Viking’s campaign is not a content push—it’s a future-forward mission. Each destination she visits is carefully selected not just for beauty or bucket lists, but for its relevance to how travel will be shaped in the years to come.

With wearable tech like Google Glass, professional travel-grade cameras, and a mobile film editing studio on the move, Heather is gathering immersive, editorial-level insights designed to help travelers and travel suppliers make better, more elevated decisions.

What she’s capturing isn’t a highlight reel—it’s a field report for the luxury market.

Whether it’s experiencing VIP rail lounges in Zurich or sunset walks through Ephesus, she is observing, documenting, and interpreting in real time. Her takeaways will inform:

Club Cruise™ client itineraries through 2026–2028

Viking air, cruise, and land programming recommendations

Tourism partner alignment with the rising expectations of North American elites

“We’re not just visiting Europe—we’re mapping out what comes next,” Heather said. “And this is just the beginning.”

SPECIAL THANKS & PARTNER RECOGNITION

“Heather is a proven 30 Under 30 advisor who lives and breathes the Viking brand. Having her join us at sea reflects our long-term investment in cultivating elite Viking partners who understand the product, the guest, and the future of cruise excellence.”

— Mario Herra, Business Development Manager, Viking Cruises (North America)

Heather Viking and the entire Club Cruise™ team extend sincere appreciation to the key partners making this journey possible:

Swiss International Air Lines – www.swiss.com – for impeccable Business Class hospitality and elite airport experiences and elite airport experiences

Switzerland Tourism Board – www.myswitzerland.com – for curating extraordinary rail, culture, and culinary showcases, culture, and culinary showcases

Backroads Tours – www.backroads.com – for co-hosting the Rhine River cycling journey with care and innovation the Rhine River cycling journey with care and innovation

Viking Cruises – www.vikingcruises.com – for their enduring partnership and for welcoming Heather aboard their signature Ocean voyage and for welcoming Heather aboard their signature Ocean voyage

Mario Herra, Viking BDM, North America – for ongoing strategic guidance and field support from Viking’s Los Angeles headquarters

This tour is not just a thank you—it’s a promise:
Heather’s mission is to reward these partners with tangible results—more travelers, higher conversions, longer stays, and deeper brand alignment. As she maps out where to go next, she will also show travelers exactly how to get there—and ensure Club Cruise™ is the agency that gets them there best.

THE TIME TO TRAVEL TO EUROPE IS NOW

As the U.S. economy rebounds stronger than any forecast in years, the signs are clear: Americans are ready to return to Europe, and they’re bringing their highest expectations with them.

The U.S. labor market has posted its best June rebound in over four years

Interest rates are expected to fall, fueling discretionary and luxury spending

The U.S. posted a $27 billion budget surplus in June, reversing a $316 billion deficit in May—a near $350 billion turnaround

The stock market is at an all-time high, with consumer confidence booming

Heather Viking’s message to her industry peers and elite California clientele is bold and simple:

“Europe is open, elevated, and ready. The time to travel is now. And I’m here to prove it.”

Heather will use this journey to guide not just clients, but other advisors, toward 2026–2028 planning windows. She is building trust for a future travel economy that is more exclusive, informed, tech-enabled, and personalized than ever before.

Her insights will drive new itineraries, sales growth, vendor partnerships, and global visibility for Switzerland, Viking Cruises, and Europe’s luxury segment.

BEHIND THE SCENES: THE CLUB CRUISE™ TEAM IN FULL FORCE

While Heather leads in the field, Club Cruise™’s Viking Department continues operations under Tim Fomin, VP of Sales, a fellow Travel Leaders 30 Under 30 award winner. Together, Heather and Tim represent the most innovative team in Viking cruise sales today.

Ready to explore more? Follow Heather’s full journey and exclusive insights at clubcruise.com/heathervikingblog. If you’re inspired to plan your own journey or want help designing a personalized Viking or Europe experience, the Club Cruise™ team would love to hear from you and guide the way.

About Club Cruise™Founded in 1991, Club Cruise™ is a California-based, family-owned travel agency and Presidential Circle affiliate of Travel Leaders Network. The agency specializes in Viking Cruises, Europe itineraries, world cruise planning, and high-end groups. It also operates an official TSA PreCheck™ enrollment center ( www.tsa.gov/precheck ) and is recognized nationally for concierge-level cruise expertise and strategic brand partnerships.

Viking® is a registered trademark of Viking Ltd. Details: Viking.com Club Cruise™ is an independent travel agency. All referenced cruise lines, air carriers, and tourism boards remain the sole property of their respective trademark holders and are for editorial information. All rights reserved.


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